Web Analytics & SEO & SEM
Web Analytics:
If your web site is a growing competitive asset in extending your brand on the Internet, here's the web analytic solution made for you. Imagine the value of being able to see custom graphic views of your largest clickstream data sets in near-realtime, instead of days later, without breaking the bank. With its integrated clickstream analytic tools, database software, systems and services, this solution can take you further, from knowing how your web page is doing, to how your products are doing, and ultimately, to how your individual customer relationship is doing.
So what actually is Web Analytics?
Web analytics is the study of the behavior of website visitors. In a commercial context, web analytics especially refers to the use of data collected from a web site to determine which aspects of the website work towards the business objectives; for example, which landing pages encourage people to make a purchase.
Data collected almost always includes web traffic reports. It may also include e-mail response rates, direct mail campaign data, sales and lead information, user performance data such as click heat mapping, or other custom metrics as needed. This data is typically compared against key performance indicators for performance, and used to improve a web site or marketing campaign's audience response.
Web analytics tells you volumes of traffic, page views and geographic info whereas typically, sales people have no idea what customers look at or where they go on the Web site. Web Analytics lets you get to know your customers better and target their interests so that these pre-qualified customers receive better service when the come to your Web site.
Key Benefits
- Helps foster better customer relationships by enabling in-depth understanding of web viewing behavior
- Provides detailed data analysis at two orders of magnitude better price/performance than the competition
- Use scalable platforms to accommodate massive amounts of data
- Obtain data queries with 10 to 50 times the performance of traditional solutions
- Select open source or commercial source package with full web analytic tools
- Leverage our expertise to speed problem resolution and improve system availability
Key Applications
- Traffic analysis
- Web viewer preferences measurement
- e-Commerce monitoring
- Infrastructure & security analysis
- Web design improvement
We provide Web Analytics Solution on the following based parameters/services:
- Web Stats
- Traffic Trend Analysis
- Referring Keywords
- Recent Visitor Locations
- Recent Visitor Map
- User Profile Data
- Actions & Goals
- Heat Maps
- Inbound Link Monitoring
- Google Page Rank Tracking
- Keyword Research
- Keyword Position Tracking
- Public Webstats
- Page Optimizer Tool
Search Engine Optimization (SEO):
A Website presence has become standard operating procedure for any business seeking to reach a wider audience, enhance marketing and advertising efforts, stretch marketing budgets, make strategic affiliations, or network and interact on a national or global scale. Once your business site has been designed, built and set in motion, the fun begins. And the name of this game is SEO (Search Engine Optimization).
SEO is a vital part of Website marketing. Think of it as the foundation on which to build your promotion and advertising campaigns. Without effective SEO, your site will be buried in the obscurity of distant search engine listings. With a good SEO foundation and practices, your site will gain important rank position in the big search engines and your customers, new and old, will find you with minimal searching.
A Complete SEO Solution
Search Engine Optimization (SEO) is the process of improving the density and quality of traffic for a web site from search engines via search results. It's a fact that any site which higher rank in search engines will get more visitors than there competent. There are many ethical and natural way's to get ranking in search engines, like on-page and off-page web optimization, One way, Two way and three way linking, forum posting, directory submission, article submission and search engine submission etc. By using various tactics and planed strategy any site can get good ranking in search engines but this will differ for all search engines so our SEO Professionals will plan the strategy for all search engines according to each website so it will maximizes the website output.
As a marketing strategy in SEO for increasing a site's relevance, first we consider the theme of website and what people search for related to that, which is called keyword analysis. After that we start optimizing the website using search engine proven tactics and method avoiding black hat techniques and spamming. After the complete optimization we will submit your site in to the major search engines than we will build links for your website using the directory submission, forum posting, Article submission and link building which increase the website link popularity in all search engines and ranking as well as. Linking with relevant websites and directories also helps to getting some good quality visitors also. SEO Solutions Services will provide you complete blue print for your website optimization which will help you to track your site.
Search engine optimization (SEO) is a major and important part of any business website in nova days, we know that time is more precious than money and we will insure you that over professional SEO solutions service will help you to boost your website popularity and your sales. Our main motto is 100% customer satisfaction. And we have proud on our team that they are working hard to maintaining this. Professional SEO Solution is an India's growing Search Engine Optimization (SEO) Service provider company and SEO Solutions provider which provide Web Site Optimization, Link Building, Directory Submission and Forum Posting Services. We are SEO Professional and we helps you maximize profitability and increase popularity in search engines of your website. Our SEO Solutions and SEO Services will provides you all types of SEO Services and Solutions for your website for more details contact us now.
Search Engine Marketing (SEM):
Web Analytics, Search Engine Optimization and Search Engine Marketing should not be limited to either Pay Per Click (PPC) such as Google AdWords, Yahoo Search Marketing or organic listings. You want to create hybrid internet marketing programs that employ search engine's organic listing, pay per click or action, email marketing, ezine or electronic newsletters, offline marketing promotions including Fax campaigns. Tie all your promotions in a cyclical format and don't forget to adapt a strategy of iterative testing; test, test and test as much you can... Measure your results, tweak your landing pages, explore new product ideas.
Our Search Engine marketing efforts involve:
- Comprehensive keyword and website analysis to determine the most cost effective keywords and phrases to use for marketing your website as opposed to getting low Return on Advertising Spend (ROAS) because of expensive adsense keywords.
- Recommending and designing website improvements that will help boost the relevancy of your web pages. You don't want to be blacklisted by search engines!
- Keyword page or website build-out. We will use your keywords and key phrases to build specific entry pages for the search engines. We will then use proprietary techniques to help you get listed under your keywords and phrases.
- Manual submission to major search engines. We will hand submit your search engine optimized web pages to the major search engines and directories such as Google, Yahoo, Aol, Excite, Altavista, Lycos, MSN, Netscape. These search engines account for some 90% of all Internet searches. You definitely want to be listed on these search engines.
- We will provide ongoing review and maintenance of your search engine submissions.
- An initial six week report on ranking and optimization efforts. We want to keep you up to speed regarding the progress of your search engine marketing efforts. We will provide quarterly reports thereafter.
